Real estate · 2021–2024

Harbor Real Estate

Property websites and a lead engine that grew enquiries by 150%

Harbor Real Estate website
WordPressLaravelSEOLead generationEmailGrowth

The brief

A real-estate business that depended on its website and paid social for enquiries, with no joined-up way to capture, nurture and measure leads.

What I built

I designed, built and maintained the websites in PHP, WordPress, Laravel, JavaScript, CSS and HTML, then connected them to lead-capture forms, email campaigns and Facebook and Instagram advertising, with analytics showing what each channel produced.

Over three years it became a repeatable system: SEO and content strategy lifted monthly visitors by 50%, email campaigns raised open rates by 40%, social campaigns produced a 150% boost in leads and conversions, and optimisation work added a further 10% to conversion rate. I also mentored junior developers and was promoted to Senior within 12 months.

+150%Lead generation and conversions
+50%Monthly organic visitors
+40%Email open rates

Let us talk about what you are building

A free 30-minute call. Bring a problem, a half-finished site, or just an idea — you will leave with a straight answer either way.

Free: the 25-point website health checklist (PDF)