When it stops being a website and starts being software

Custom web applications, APIs and dashboards when WordPress is the wrong tool for the job.

There is a point where bending WordPress costs more than building properly. Multi-tenant logic, heavy reporting, complex permissions, real-time data.

At that point I build in Laravel — tested, versioned, deployable, and designed so the next developer can pick it up.

What is included

Custom applicationsPortals, dashboards and internal tools built around your actual process.

APIs & integrationsREST APIs, webhooks and third-party integrations with real error handling.

Auth & permissionsRole and policy-based access that survives an audit.

WordPress bridgesLaravel behind the scenes, WordPress on the front — the best of both.

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Questions

Before you get in touch

Laravel or WordPress for my project?

If it is mostly content and marketing, WordPress. If it is mostly logic, data and permissions, Laravel. Many of my projects are both, joined by an API. I will tell you honestly which one you need on a call.

Other things I do

Custom WordPress Development

Bespoke themes, plugins and admin tooling built for speed, scale and long-term maintainability.

WooCommerce Development

Dynamic pricing, custom checkouts, booking flows and order automation for stores that outgrew the defaults.

AI Automation Systems

Practical AI integrations that remove repetitive admin — document handling, triage, content ops and internal assistants.

Let us talk about what you are building

A free 30-minute call. Bring a problem, a half-finished site, or just an idea — you will leave with a straight answer either way.

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Free: the 25-point website health checklist (PDF)